Natusan
In the UK alone, 2.4 million tons of cat litter is created every year. That’s 2% of all waste that goes to landfill.
Natsuan is adirect-to-consumer cat litter brand that aims to combat this. Made using trees, it's fully compostable to reduce the vast amounts of cat litter waste in the UK.
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Jones Knowles Ritchie
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Design
Jamie Quantrill
Lucy Roberts
Val Toch
Della Lawrence
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Branding
Art Direction
Motion
Packaging